In an article published in Powder Magazine titled “Squaw Valley, Alpine Meadows Announce Base-to-Base Gondola,” Andy Wirth was interviewed about connecting the two ski resorts with a gondola to transport skiers between the two areas. In 2011, the owners of Squaw Valley purchased Alpine Meadows merging the two resorts. Even with the merger, the two resorts are on two separate properties that are divided by a private property. In order to solve the problem of having skiers choosing between one or the other resort, CEO Andy Wirth and the owner of the private property, Troy Caldwell, have agreed to have a gondola built to connect the two resort areas that skiers can use to travel between the two areas.
Andy Wirth became president and CEO of Squaw Valley in August 2010, and when Alpine Meadows merged with Squaw Valley in September of 2011, he became president and CEO of Alpine Meadows as well. Andrew graduated from Colorado State University, and he comes from a family with a history of working in local and national parks. He spent 20 years working for Steamboat Ski and Resort in Colorado and rose to become its chief marketing officer and executive vice president of sales and marketing. At the same time he worked for Steamboat’s parent company, Intrawest, in which he managed its domestic and global marketing strategy for all of its mountain and ski resort holdings. He was recently named chair of he Reno-Tahoe Airport Authority Board.
In the interview, Andy says connecting the two resorts has been a goal ever since the founding of Squaw Valley Ski Resort in 1949, but the connection had only been tried through lawyers and litigation. Andy figured that if he developed a relationship with the owner of the land that separates the two resorts, then there would be a better result. Once there friendship developed, Andy and land owner Troy Caldwell began to share the same vision of connecting the two resorts in an environmentally friendly manner. Andy is looking forward to the community providing their input and involvement into the gondola project and plans to continue to improve the quality of the product and services the resorts provide. This article can be found at Powder.com.