Finding Greater Value In An Unlimited Data Cell Phone Plan

Saturday, January 16, 2016, at the the article, “Are unlimited data cell phone plans on their way back?” discussed AT&T’s latest experimentation with unlimited data plans for smart phone customers. Other data carriers who offer unlimited data plans include StraightTalk and Boost Mobile, were not included in the article, and offers only 1 GB of 4G data with the same stipulation that once the customer reaches the data limit, their data speed will drop from 4G to 3G, just as AT&T proposes for their new unlimited data plan. However, AT&T is reportedly offering unlimited data to customers must if they also subscribe to its Direct TV services. AT&T purchased Direct TV last year for $48.5 billion and the TV service is provided for an additional $10 a month, or customers can also qualify for the unlimited data plan if they have home TV service through AT&T’s U-verse.

The article examines the big 4 wireless carriers, AT&T, Verizon, T-mobile and Sprint and how they are offering unlimited data to their customers. AT&T and Verizon, the two biggest wireless carriers, no longer offer unlimited plans to new customers, but it is available to those who subscribed before it was eliminated at hiked up prices. T-mobile and Sprint, ranking 3rd and 4th, do offer unlimited plans to new customers but their speeds also reduce after they reach the data cap of 23 GBs, the equivalent of watching 25 hours of HD videos a month. According to the article, T-mobile’s “Binge On” plan that lets customers stream videos without it counting against their data cap may have prompted AT&T’s decision to once again offer unlimited data plans. It may also have influenced Verizon and Sprint in their decision to lower their prices. There is a newcomer on the scene that provides wireless service in the US and is expanding to the UK and Belgium who may also influence pricing in the future. FreedomPop was created in 2011, founded by Stephen Stokols, CEO, and Steven Sesal, COO. FreedomPop has been providing free mobile services, including data, text and voice, on mobile phones, tablets and broadband devices through Clearwire and Sprint networks. It began selling 4G hotspot services in 2012 through Clearwire, and, after partnering with Sprint in 2013, offers a free mobile phone plan that included voice, text and data services.

In 2014, FreedomPop offered free LTE android smart phones a 4G data, voice and text plan for tablet users, and, in January 2015, offered a new WiFi plan that allowed users to take advantage of a network of almost 10 million WiFi hotspots throughout the country for only $5 a month. Its free mobile data, voice and text plan expanded to the UK through a sim-only service. FreedomPop, known as America’s free mobile service company, announced the launch of its LTE phone lineup that included the Samsung Victory, Galaxy S3 and Galaxy S4 that also included the free 500 MB of data, 200 voice calls and 500 free text messages each month. These free services are already available FreedomPop users. It also announced a $20 a month Unlimited Everything Plan. FreedomPop also has a free app for androids that allow users access to free voice and text messaging. Steven Sesar, COO of FreedomPop said that it has upgraded their device portfolio which also included the new iPhones.

FreedomPop states its mission as to deliver free and fast mobile services to all Americans, which should have the big four wireless carriers worried about their place at the top. To find out more about FreedomPop, its free and pay services, and the many devices available, visit